Mailchimp vs. Sendinblue
When it comes to choosing a marketing automation software, Mailchimp and Sendinblue are two of the most popular options. Both have been around for a while and offer a range of features to help businesses increase their email engagement and conversion rates. However, which one is better for your business? Let’s compare them!
Pricing
One of the most essential aspects of any software is the pricing. Here's how the two software compare in terms of pricing:
| Mailchimp | Sendinblue | |
|---|---|---|
| Free Plan | 2,000 contacts and 10,000 emails per month | 300 emails per day and unlimited contacts |
| Basic Plan | Starts at $9.99 per month for 500 contacts | Starts at $25 per month for 10,000 emails |
| Advanced Plan | Starts at $299 per month for 10,000 contacts | Starts at $65 per month for 100,000 emails |
Mailchimp offers a free plan up to a certain limit, while Sendinblue offer a free plan with a higher number of contacts but limited daily emails. Mailchimp's Basic plan is cheaper than Sendinblue's, but Sendinblue's Advanced plan starts at a lower price.
Features
Both Mailchimp and Sendinblue offer a range of features to make email marketing easier and more effective. Here is an overview of their features:
Mailchimp's Features
- Email Campaigns
- Landing Pages
- Ad Campaigns
- Postcards
- Social Media Ads
- Marketing CRM
- Behavioral Targeting
Sendinblue's Features
- Email Campaigns
- SMS Campaigns
- Marketing Automation
- Landing Pages
- Retargeting Ads
- Facebook Ads
- Chat
Mailchimp offers more features when it comes to advertising, while Sendinblue offers SMS Campaigns, Retargeting Ads, and Chat.
Which One Should You Choose?
Both Mailchimp and Sendinblue have their pros and cons. If you want a feature-rich software that can help you with advertising, then Mailchimp wins. However, if you need SMS Campaigns, Retargeting Ads, and Chat, then Sendinblue is the better option. Ultimately, the choice depends on your business needs and budget.
We hope this comparison helps you decide which marketing automation software suits your business the most.